Vision

To achieve excellence in order to become a leading manufacturer and distributor of snack and beverage products which are excellent in quality and in service with impressive trademark

Mission

  • Give importance to product quality and consumer safety
  • Focus on cooperation and teamwork with efficiency to achieve the common goal of the organization
  • Focus on growth of business profits which will pay back as a good quality of life of employees, benefit for society and shareholders

Target

To become a leader in the business of manufacturing and distribution of snack and beverage products as well as create trademarks that are accepted.

To a degree as a credible leader in the business of manufacturing and distribution of products in the ASEAN region.

To develop the Company based on a foundation of the organizational culture in order to generate happiness for the organization’s employees and to provide the organization with competitive capabilities in the industry.