With endeavor and total dedication since the company was established, Srinanaporn Marketing Public Company Limited has been the leader in snack food manufacturing for more than 30 years.

Founded in 1972, in the name of “Sri Viwat” by Mr. Wiwat Kraiphisitkul, chief executive officer of Srinanaporn Marketing corporate group, the company was manufacturer and distributor of tinned biscuits. Our product reputation gave us the opportunity to expand our business whose name is registered as Srinanaporn Marketing Public Company Limited Moreover, we increased more product categories for more variety, such as jelly, fruit juice with Carrageenan and konjac powder, fish and squid products, fruit and herb drinks, etc.

Nowadays Srinanaporn Marketing Public Company Limited never stop producing good quality products for the consumers. We have continuously invested in product innovation, research and development, focusing on our strength in quality, taste, and product variety. Apart from domestic market, we also have a subsidiary company to export products of Srinanaporn corporate group to many countries, for example, Laos, Cambodia, Vietnam, Indonesia, Malaysia, Myanmar, Philippines, Singapore and China, etc.

Over 30 years, with total dedication, we make every endeavour to turn Srinanaporn Marketing Public Company Limited into the leader in snack food manufacturing in Thailand and worldwide.

Vision

Focusing on being excellent manufacturer and distributor of beverages and snacks in both quality and services.
To value product quality and consumer safety To emphasize on cooperation and effective working with all parties achieving the common goals of the organization To aim on generating business profit growth and return to employees’ good life, society and shareholders

Target

Leadership in ASEAN: Lead in the production and distribution of beverages and snacks in the ASEAN region, focusing on employee well-being and competitive market presence.

Revenue Growth: Aim for total revenue of 8,000 million baht in 5 years, with core brand Jele and Bento contributing significantly to domestic sales.

Overseas Expansion: Target one-third of total sales revenue from overseas by 2026, with CLMV countries contributing 70-75% of these sales.

Product Updates

Bento Roller Squid
Bento Roller Squid
Spicy Tom Yum flavor
Magic X
Magic X
Watermelon flavor / Grape flavor / Lychee flavor
Jele Chewy
Jele Chewy
Kyoho, Grape & Green Apple / Lychee Peach / Mixed Berry
Bento Max
Bento Max
Classic Spicy Flavor
Jele Fitt
Jele Fitt
Mixed Berry flavor with collagen dipeptide and astaxanthin / Tropical Fruit flavor with chlorophyll rose extract / Lychee flavor with white kidney bean yeast extract
Jele Chewy
Jele Chewy
Marian Plum and Guava with Chili Salt / Tamarind with Chili Salt